Life Navigators to Take Part in Potawatomi Hotel & Casino’s Heart of Canal Street as a 2017 Signature Charity

August 8, 2017

Heart of Canal Street dollars will allow Life Navigators to expand its Family Support and Education and Transition Program.  Life Navigators’ trainings, information and futures planning enable children with disabilities to participate in our community, leading to increased graduation and employment rates.  As a 2017 Heart of Canal Street Signature Charity, Life Navigators will serve children with disabilities to be safe and successful in our community.

Heart of Canal Street serves as Potawatomi Hotel & Casino’s signature community program. Its mission is to improve the quality of life for children in southeastern Wisconsin. Through funds raised primarily from special bingo games and the generosity of Potawatomi Hotel & Casino guests, the program focuses the joy of holiday giving onto those who are the hope for the future.

This year, 31 local children’s charities will participate in the 2017 program, with 10 being signature charities chosen by media partners. Life Navigators was chosen by Milwaukee Radio Alliance. Twenty of the remaining charities will be chosen at random Tuesday, Nov. 28 and the announcement of the grand total will take place Friday, Dec. 15.

In addition, Potawatomi Hotel & Casino has added a Charity of Choice to the Heart of Canal Street program. The first $100,000 raised will go towards a program that will address the most critical issues facing the youth in our community. This year’s Heart of Canal Street Charity of Choice is Safe & Sound.

Since its inception in 1994, Heart of Canal Street has made more than 550 donations totaling nearly $17 million to fund children’s programs throughout southeastern Wisconsin. In 2016, 31 children’s charities in southeastern Wisconsin shared in funds totaling more than $1.1 million. Money raised last year improved the lives of children in our community by addressing multiple needs – from educational services to basic services benefitting newborns to teens.

Heart of Canal Street funding in 2016 helped support a wide variety of charity projects including renovating public spaces, building children’s’ confidence through mentorship programs and maintaining educational programs that expose young people to the arts, music and nature.

The mission of Life Navigators is to improve the quality of life for individuals with developmental and related disabilities, their families, and the community through information, education, advocacy and life planning services.


About Potawatomi Hotel & Casino

Set in the heart of Milwaukee, Potawatomi Hotel & Casino is Wisconsin’s premier entertainment destination, offering guests the best in gaming, dining and entertainment. The property features a luxurious 381-room hotel, seven award-winning restaurants, the intimate 500-seat Northern Lights Theater and more than 60,000 square feet of event space. Potawatomi Hotel & Casino is committed to raising awareness of the risks of problem gambling, maintaining a level of first-class customer service, while investing in its most valuable asset – its 2,900 multicultural employees. Through the Forest County Potawatomi Foundation and Heart of Canal Street, the casino supports numerous local charities and community organizations. To discover more, call 800-PAYS-BIG or visit